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Los Angeles market ranks poorly in Super Bowl ratings, outside of top 10 nationally

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© Richard Mackson-USA TODAY Sports

You would think that a Super Bowl hosted in Los Angeles with a Los Angeles team participating would be enough to get the city of Los Angeles to tune in. Apparently, that wasn’t enough to get the Los Angeles audience to swoon over the biggest game of the football season.

NBC released the TV ratings for Super Bowl 56, and while Cincinnati topped all local markets with a 46.1/84 rating (the first number is the percentage of televisions watching the game followed by the percentage of televisions on), the Los Angeles market fell flat.

The LA market was outside of the top 10 and decidedly, with a 36.7/77 rating.

1.Cincinnati46.1/84
2.Detroit45.9/79
3.Pittsburgh45.6/74
4.Columbus45.4/80
5.Kansas City44.6/76
6.Milwaukee44.0/75
6.Cleveland44.0/78
8.Boston42.6/74
9.Philadelphia42.3/71
10.Jacksonville41.3/73

Compare that to the numbers for the 49ers-Chiefs Super Bowl 54 numbers, and there’s a substantial gap. Kansas City had an absurd 55.7/89 rating and market share, and while the Bay Area also fell outside the top 10, the numbers were much higher, with a 48.6/83 rating and market share, which means more than 12 percent of Bay Area audiences were watching the Super Bowl than the Los Angeles audience.